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Talisman Nabs Top Talent with New Executive Appointments

Former McLaren Racing Exec Dharpan Randhawa takes CEO role at Talisman and IT industry veteran Adrian Jones joins as its Chairman, promising to connect the world of sports to technology.

Sports marketing agency Talisman, announces two executive appointments, Dharpan Randhawa, as its new CEO and technology industry veteran Adrian Jones as Chairman.

Talisman says its on a journey to unlock potential beyond traditional sports and marketing agencies’ boundaries by introducing advanced technologies such as intelligent automation to create a deeper value-chain between sports brands and their partners.

With digital adoption disrupting consumer behavior at an unprecedented rate, Talisman CEO Dharpan Randhawa claims its technology can unlock new revenue and engagement potentials within a sport, the teams, and their fans.


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